“I don’t see how any one can leave advertising and be happy.”

The optimism took me by surprise – especially that it came from a Developer (generally known for their pessimism towards the industry). After working in an agency for two years now, I have found that a lot of people spend their days complaining about how tough it is and how “we should all just go client side”. But hearing these words in the office reignited that deep part of me that believes that advertising has powerful potential for good. Hopefully it did the same for you.